Choosing a Profitable School Fundraiser- 3 Tips for Success

Published: 25th August 2011
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One of the most important decisions that you will make as you plan a school fundraiser is deciding on the type of product or service that you will sell. If you choose to sell a product that no one wants or cannot afford, your chances of earning money for your school or organization are very slim. On the other hand if you choose a product or service that is well priced and needed you can earn a great of money. Take your time when making this decision since this one decision alone might determine whether your next school fundraiser is a success or a failure.

Think About Your Customers

When you plan a school fundraiser you need to think like a business person. The people that will be spending their money are in fact your customers. Understanding these customers and their needs will help you to plan a fundraiser that will appeal to them. To better understand your customer base ask yourself questions and try to learn more about those that you hope will purchase. Who will we be selling our product to? How much can the average customer afford to spend? What products or services will appeal to these customers? Questions like these will help you to understand which types of fundraisers will be a success.


Understand the Potential for Profits

Each school fundraiser will have different profit margins. If you are selling a product offered by a school fundraising company you might receive a percentage of each sale. If you are planning a carwash or other service type fundraiser you will typically receive all of the sales, but you may have initial expenses that your school or organization will have to pay for up front. Each different type of school fundraiser has advantages and different potential for profits. Estimate your sales and try to calculate the profit potential with each different fundraiser. Don’t forget to weigh the amount of effort required against the amount of money that your organization will make. This can help you to narrow down the potential list of fundraising options for your school.

Ask for Advice

Planning a school fundraiser and choosing the type of fundraising that will be most successful doesn’t have to be a solitary decision. Ask others for advice. Look back on the school’s past fundraising efforts and see what worked and what did not. It may even be beneficial to talk with parents about the types of fundraisers that they would enjoy participating in. When you turn to others for advice you will be able to make a more informed decision as you choose each fundraiser. Remember if a couple of ideas seem appealing, you can do more than one fundraiser. Simply start with one, wait a few months and then try one of your other ideas. More fundraising equals more

funding for your school.

If you want your next school fundraising project to be a success start it off right. Take some time and do your research so that you can choose a fundraiser that will be enjoyable and profitable. This one decision is critical and will determine the amount of profits that you are able to earn, so choose carefully.

The Goodies Factory fundraising company specializes in cookie dough fundraising. In fact, we make our own cookie dough in our FDA inspected facilities. We have over five different cookie brochures, over 15 gift brochures, over 20 types of lollipops and Dollar and Hershey's candy bars. We also have an extensive prize program which includes daily prize programs and grand prizes like limo lunch and bouncy house.

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